The project and its purpose.
A hairstyle-led website that helps a visitor explore the services, find a suitable direction and prepare a booking enquiry. The work belongs to the wider DSDillon family.
The work is part of the wider DSDillon family. Its public case study records the original requirement, the site structure and the implementation. The image on this page is a website capture, preserved to show the delivered interface.
What to look at.
Open the live website and follow a service through to its next action. Look at the way the pages explain the offer, organise supporting information and invite an enquiry. A business website has to help people make those small decisions as they browse.
The website may change after a screenshot is taken. The live link is the place to inspect its current form. The accompanying case study provides the project history and the evidence available at publication.
The lesson for your own brief.
Describe what needs to become easier for your customer. It may be understanding the service, choosing an option or finding the right way to contact you. Bring the examples and information your business can authorise for use.
The scope of a new project follows those requirements. We agree the design, copy, functions and handover together. Visual work and technical checks are documented separately from later claims about search traffic, enquiries or revenue.